Deadline: 18-Jul-2017 at 11:59:59 PM (Eastern Time – Washington D.C.)

Developing and implementing carbon pricing is anything but easy. Very often, it can turn out to be not only technically challenging, but also politically risky. As the benefits of carbon pricing policies are not always self-evident, a strategic communication plan for awareness raising and risk management both within the government, among businesses and for the general public can be critical to ensure the successful adoption and implementation of such policies.

Such a communication plan can include how to best communicate the evidence in support of a specific policy and how to customize the case for carbon pricing to different target audiences. The way a government communicates its policy choice can influence if not determine its success. Several countries and sub-national jurisdictions have ample experience with this. These lessons are important to share, particularly as a growing number of jurisdictions look at carbon pricing as a tool to achieve their Nationally Determined Contributions (NDCs). The same is true for businesses which have expressed explicit support for carbon pricing in their jurisdiction.

See full tender here: Communicating Carbon Pricing

eConsultant2 website: https://wbgeconsult2.worldbank.org

Tender notification: # 1246338

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